The Australian media landscape has shifted significantly in 2024, with the Australian Financial Review (AFR) leading the way in adapting to changing editorial direction, audience demands and a challenging economic climate. These developments, spanning mainstream business media, adviser-focused publications, and broadcast outlets, highlight an industry in transition.
Changes at the Australian Financial Review
The AFR has introduced several editorial and strategic updates, reflecting broader trends in the industry:
- Leadership transitions:
- James Chessell has stepped in as new editor-in-chief, succeeding Michael Stutchbury, with a clear vision for the future of one of Australia’s leading financial publications.
- Cosima Marriner now leads as editor, taking over from Fiona Buffini and reinforcing a refreshed leadership team.
- Editorial restructuring:
- The AFR farewelled key journalists, including Kevin Chinnery, Debra Cleveland, Aaron Patrick, Ben Potter, Michael Pelly, Duncan Hughes, Tom Richardson, Neil Chenoweth and Aaron Weinman (who joins Bloomberg’s US credit team).
- New hires include ; Mark Wembridge in Perth, bolstering coverage of Australia’s resources sector; and Amelia McGuire new business reporter covering technology.
- Position changes include new opinion editor, Jeremy Sammut; Fiona Buffini now premium content and features editor; and Primrose Riordan to associate editor.
- Digital-first focus:
- The AFR discontinued printing in Western Australia, prioritising digital access for readers in the state. Subscribers in Perth may still receive the monthly AFR Magazine and quarterly Fin! editions as Nine considers distribution options.
Broader media landscape
Beyond the AFR, the wider media ecosystem continues to adapt and innovate:
- Sydney Morning Herald:
- Millie Muroi moves to Canberra to become economics writer.
- Adviser-focused media:
- New appointments, like Matthew Wai at Financial Standard, Ryan Johnson at Money Magazine and Oksana Patron at InvestorDaily, highlight a growing interest in financial advice reporting. Sustainable finance and ESG topics remain prominent, with Andrew Cornell and Jack Derwin stepping in at Capital Brief during Kate Burgess’s maternity leave.
- Broadcast updates and highlights:
- Bloomberg launched Asia Trade, a live daily show covering Asian markets, alongside The Bloomberg Australia Podcast, hosted by Rebecca Jones.
- SBS added depth to its business reporting team with the return of Ricardo Goncalves and the addition of Sue Lannin.
- Nine’s Network Finance editor, Chris Kohler, continues to produce catchy finance and economics content for retail audiences on Nine and across all major social media channels.
- ABC changes:
- Michael Rowland will leave ABC News Breakfast on 13 December, marking the end of 15 years on the program. His departure follows earlier exits by Lisa Millar and Tony Armstrong, with Bridget Brennan stepping into the co-host role.
- Paul Barry concluded his 11-year tenure at Media Watch, succeeded by Linton Besser, as the ABC continues to refresh its digital offerings.
- New digital formats:
- Platforms like The Azzet, a free business news site, and The Nightly On, a quarterly magazine, reflect the media’s growing investment in digital-first strategies to engage readers.
Remembering Greg Bright and Graham Hand
Greg Bright and Graham Hand left an indelible mark on Honner, not just as industry icons but as mentors and friends to our team, both past and present.
Their generosity, wisdom, and genuine care shaped our culture and influenced many careers. Whether through thoughtful advice or meaningful collaboration, they inspired us to aim higher and stay true to our values.
Their legacy lives on in the connections they fostered and the lessons they shared —reminding us of the lasting impact of integrity and generosity. We are proud to have known and learned from them.
Donations in Greg’s honour can be made to NeuRA HERE.
Donations in Graham’s honour can be made to the Graham Hand Gift – a giving fund that supports the causes Graham cared about. Donations can be made via the Australian Philanthropic Services Foundation HERE.
How we help navigate change
We remain at the forefront of these transformations, working closely with clients to navigate a dynamic media environment. As Australia’s leading communications consultancy for financial and professional services, we ensure our clients stay connected with key media players, offering expert guidance and achieving meaningful results.
To learn more about how we can support your media strategy, reach out to your Honner account manager.